The Cheese Cake Shop

The Cheesecake Shop Elizabeth and Munno Para 53 Elizabeth Way Elizabeth SA 5112 Australia

The Cheesecake Shop Elizabeth and Munno Para

This unique two store combination involves a production and retail site in Elizabeth combined with a high turnover, pure retail site located in the Munno Para Shopping Centre. A steady and well established business, it has been trading in Elizabeth since way back in 1996, some 18 years ago.

The affection the local public have for the Cheesecake Shop brand and the local franchisees excellent service levels have combined to provide excellent financial performance. The stores combined declared gross retail sales for the the 2013/14 financial year came in at over $1 million .

Success Is A Piece Of Cake

Our award winning franchise system makes The Cheesecake Shop one of the simplest businesses to operate. Our franchise system calculates how many cakes you need to produce each week and how much of each ingredient to order. All you have to do is place the order.

Our cakes are baked from easy to follow recipes. You don’t need to be a baker or have any trade qualifications, its so straightforward any one can learn to bake our fabulous range of cheesecakes, tortes and mudcakes.

As our customers typically spend more than $20 at a time, we have fewer transactions than other retail food outlets. Combined with our efficient baking system, this means some of our stores can be run by the franchisee working with as few as just 2 or 3 full time staff. How easy is that!

One of Australia’s Favourite Brands

With more than 4 million cakes being sold each year, chances are almost everyone in Australia will at some time enjoy a slice of the love that goes into our cakes. This sales level has translated into a tremendous level of goodwill in the Australian community for the Cheesecake Shop brand. A recent market research study found that 95% of people when prompted were aware of the Cheesecake Shop.*

Marketing Support

Franchisees contribute 2% of their sales turnover to the National Marketing Fund which is managed by our specialist marketing team. 1% is used exclusively to promote the contributing franchisees store and 1% is used to promote The Cheesecake Shop brand nationally.

Our dedicated team of Franchise Business Coaches also assist franchisees with their local in store marketing calendars

Training Provided

As a two time winner of the FCA Franchisor of the Year award, you can be sure the Cheesecake Shop's training programme is one of the best.

The Cheesecake Shop provides a 4 week full time training course at our dedicated training facility in Sydney. During the course we teach you how to make Australia's yummiest deserts and how to operate the Cheesecake Shop franchise system

Store Upgrade

The franchisee has upgraded its Elizabeth fitout in 2013 in accordance with the Cheesecake Shop’s new look. The new modern look draws upon the European roots of The Cheesecake Shop founders and has been well received by the Elizabeth public.

The Munno Para has an exciting future with the option of upgrading its fit out to the very latest Cheesecake Shop format with not only a coffee offer but also a savoury and ice cream line. The larger photo shows an alternative store with the very latest format.

History

The Cheesecake Shop was founded by brothers Warwick and Robert Konopacki in 1991. From humble beginnings in the back blocks of Sydney’s inner western suburb of Rozelle, the brothers Konopacki baked delicious cakes fashioned from’ Mamuska’, their Polish mother’s, traditional recipes. Robert had entrepreneurial flair and experience in food while Warwick, a clinical psychologist by trade, documented recipes and procedures. In 1993 the first of 200 franchised stores opened in Baulkham Hills.

Further Information

Once the non-disclosure agreement has been completed, the franchisor will place interested parties in touch with the vendor whom will provide further relevant financial information

Business Profile

The Cheesecake Shop Elizabeth and Munno Para

Location

53,
Elizabeth Way,
Elizabeth, , 5112
Australia

Contact

Nick Avgerinos
National Franchise Development Manager
e: nicka@cheesecake.com.au
m: 0406 533 957

Rental & Outgoings

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Size

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Franchise Agreement

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Sale Price

$550,000 + SAV, fees, Munno Para fitout upgrade and refrigerated vehicle

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